KMID : 0926620120170010043
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Korean Journal of Hospital Management 2012 Volume.17 No. 1 p.43 ~ p.58
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The Development Directions of Health Tourism in Gangwon Province by Participation of Local Governments and Health Care Industry
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Choe Eun-Hee
Nam Eun-Woo Kim Weol-Ho Lee Gyung-Woo Lee Bong-Hee
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Abstract
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Gangwon province has been chosen as a health tourism site by one of the nation level projects from 2008. This study surveyed local governments in the province in 2009, in order to develop suitable approaches to health tourism for the province. From the result, all respondents supported the health tourism in their city. Furthermore, an appropriate type of health tourism for the province identified as health promotion whereby the natural environment rather than advanced medical care. To respond to this, cooperation between local governments and hospitals is important, thus Gangwon province should seek the strategies for this.
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KEYWORD
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Gangwon province, Health tourism, Local government, Health Services Institution
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